Podcast "Let's Talk Cancer" – 'Rewriting Cancer': stories of resilience and change in cancer care

In this episode of Let’s Talk Cancer, discover a series of short, 5mn branded films produced for UICC by BBC StoryWorks Commercial Productions, entitled 'Rewriting Cancer'. This initiative highlights people’s experiences with cancer around the world: patients, their loved ones, caregivers, medical professionals, volunteers.  

While the 'Rewriting Cancer' series is anchored in people’s experiences, it also aims to dispel myths and showcase advancements and innovative approaches in cancer prevention, diagnosis, treatment, and supportive care. It features 27 short films from across the globe, grouped into three chapters: Changing the odds, Changing the outcome, and Changing the experience, each focusing on different aspects of cancer care and patient experiences.

This series aligns with the idea of people-centred care, the focus of the new World Cancer Day campaign ‘United by Unique’, celebrated on 4 February, and how such an approach improves outcomes and quality of life.

Joining Cary Adams are Gemma Jennings, Vice President of the unit at BBC StoryWorks that produced the series, as well as James Waddington from United States who features in the film produced for the American Cancer Society as a patient advocating for early screening. Together, we'll explore the making of the series, the impact it aims to have, and the personal stories that bring it to life.