Vital Strategies
The Next Frontier in Tobacco Marketing: The Metaverse, NFTs, Advergames and More.
Briefs & Fact Sheets
24 Nov 2023
As people have shifted to using digital media, marketers of unhealthy products like tobacco have followed. This report from Canary (previously TERM) uncovers the latest tobacco marketing tactics online, from advergaming to influencer promotions. It a...